B2C Segmentation

The utility of any research endeavor is predicated on the demographic accuracy of the audience in the room. From students to teachers, small business owners to C-suite executives, gen pop to key opinion formers, our B2C recruiting capabilities capture the precise profiles of those crucial to informing and perfecting the key components of your campaign.

B2B Segmentation 

Every business operates in its own ecosystem of interests and objectives. We exactingly target the elite and discerning decision-makers from creative, media, and performance agencies–as well as the world’s most influential global brands–so you are oriented to make the strategic decisions that most effectively position you with customers, partners, and stakeholders. 

Televised or Marketable Castings

Tasked with creating a video campaign–be it educational or promotional–with designs on rallying viral traction?  Hosting a corporate retreat and in search of mainstage or breakout sessions that will stand out? We have a proven track record of not merely recruiting smart and camera savvy panel participants, but also moderating panels in a manner that results in engaging and buzzworthy content.